Mobile Ad Spend to Top $100 Billion Worldwide in 2016, 51% of Digital Market

US and China will account for nearly 62% of global mobile ad spending next year. Detailed article: http://www.emarketer.com/Article/Mobile-Ad-Spend-Top-100-Billion-Worldwide-2016-51-of-Digital-Market/1012299

Less than 1% of online purchases come from Social Channels | Long live SEO

This post argues that monetary returns on Social Media are small, virtually non-existent – certainly not worth investing a sizeable portion of digital-marketing resources in. According to a late 2012 study by Forrester, 39% percentĀ of online retail transactions by new customers start with clicks from paid or organic search results and less than 1% come… Read More Less than 1% of online purchases come from Social Channels | Long live SEO