Merkle launched the Merkury, an identifier designed to allow marketers to continue targeting audiences online without using third-party cookies. Merkle’s Merkury enables first-party, cookie less identity Clean and link offline and digital records for databases, data lakes, and technology platforms Turn anonymous site, media, and email engagements into cookie-less IDs of consumers Enhance cookie-less IDs… Read More Merkle launches an Identity Solution as the industry approaches the Cookie-less World!