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TechDarshan

Industry and Technology trends on AdTech, MarTech, Media & Entertainment

Tag: Link Clicks

Facebook changes their definition of CPC

Just two weeks ago on July 8, Facebook announced that it has changed how it defines costper-click (CPC). The new definition states that advertisers bidding on a CPC basis will only pay for “link clicks” (“valued click” engagements) based on campaign objectives. Advertisers will no longer pay for all click types, including but not limited… Read More Facebook changes their definition of CPC

July 23, 2015May 7, 2018 Darshan RadiaLeave a comment

Curator & Author: Darshan Radia

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