The video ecosystem has never been more complicated & exciting―we see an increased number of content creation sources, delivery & consumption channels, & platforms. As a result, more video viewing time in total. Read more in @IAB Video Landscape Report: http://bit.ly/2L95vtm
U.S. connected TV users reached 182.6 million in ’18, comprising 55% of US population. This area will continue to grow as we work to create an urgency about how to follow the consumer from traditional TV to OTT. Learn more in lAB Video Landscape Report (attached). Key points from the report – Video delivery and… Read More IAB Video Landscape Report 2018
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