Drawbridge Sells Its Media Arm And Exits Ad Tech

Drawbridge, one of the last major cross-device indies, is selling its US media business to location data platform Gimbal, shutting down its self-serve ad platform and getting out of the advertising biz,  as published by AdExchanger here: https://adexchanger.com/data-exchanges/drawbridge-sells-its-media-arm-and-exits-ad-tech/

 

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