Video Creative Innovation for 21st Century Brand Building – A new Whitepaper by IAB

According to eMarketer, video viewing, including both linear TV & Digital Video accounted for an average of 5 hours a day among U.S. adults in 2017. Here is how to take advantage of Digital Video in a new IAB Video Creative Innovation Whitepaper: https://www.iab.com/news/video-creative-innovation/ IAB’s Video Ad Innovation Survey 2018 finds 88% of publishers, 77% of brands/agencies, and 76%… Read More Video Creative Innovation for 21st Century Brand Building – A new Whitepaper by IAB